There are a few sites that can grant you access to a quarter of everyone in the world, and YouTube is one of those platforms. YouTube has about 2 billion users. YouTube audiences also watch a lot of content on the platform making it one of the best platforms to pass information. YouTube viewers watch over one billion hours’ worth of videos in a day. That’s an extra reason why you need to put your content on YouTube.
You shouldn’t just have your content on the platform; you should also broadcast your content. If your ultimate goal or one of your goals is having a channel on YouTube, then you should be serious about going live on the platform. It will fetch you more engagement than you can imagine; you can take my word for it.
You should broadcast on YouTube if you want the exciting options and benefits that come with going live on the platform. One such benefit is that you will get more subscribers. Statistically, YouTube Channels with at least one live stream a week have 40% more subscribers than those who don’t live stream.
Whether your purpose of opening a YouTube account is personal or business, you should live stream. Business accounts should live stream more as it will give them the benefit of interacting with their customers, thus creating a stable relationship with their customers. Here are some reasons why you should live stream as a business:
That’s cool. But how do you broadcast your video, let’s delve right into that?
Before you can go live on YouTube, you must first have a YouTube channel. There is practically no way to skip this process if you want to broadcast on the platform. To create a YouTube channel, you must do the following;
How do you make a live video without creating content? Not possible. As such, you need to have it at the back of your mind that it is an unavoidable and challenging process. However, with the knowledge we’ll be sharing on this platform, you can be sure that it will be a fruitful effort for you.
You will naturally gravitate towards a specific type of content, whichever you choose, ensure that it suits your audience, and it is exciting enough to make them want to come back for more. Don’t be boring!
The cheapest set-up that you’ll need to broadcast is a computer, a YouTube channel, and a webcam. However, for you to have an impressive engagement, you need to invest more money to get the result you desire.
Here are the equipment’s that you’ll need if you want to have a high engagement;
It should just start and end with putting up a video on YouTube. You need to start putting effort into ensuring that people are aware that your video exists. To promote your video, you should consider hiring influencers and opinion-makers to tell people about your video. Ensure that you do this just before you start your broadcast. If you skip this step, then you can be sure that the video broadcast won’t be a successful one.
Before you start your broadcast, you should test everything that will determine the success of your broadcast. Some things you should check are:
Date: February 24, 2020 / Categories: View Tactics, / Author: E O