YouTube Kids App: Lulling Parents Into A False-Sense of Parenting?

Date: February 17, 2021 / Author: Joy P
Categories: Analytics, YouTube,

Last February 2015, YouTube launched a standalone video content app for users under 13 called YouTube Kids. The app allowed the little ones to enjoy kid-friendly videos such as songs, cartoon shows, and dance videos (Ben-Yair, 2015). The addition of a YouTube platform that specifically caters to a younger audience is more than just a […]

Date: February 10, 2021 / Author: Joy P
Categories: Influencer Marketing,

YouTube is home to billions of videos. From children’s rhymes, cooking shows, how-to videos, and news content, this video sharing platform has it all. However, one of the most popular video types on YouTube now is the “true crime.”  A lot of people are fond of watching mind-baffling videos. They try to solve the mysteries […]

Date: January 27, 2021 / Author: Joy P
Categories: News,

James “The Hacksmith” Hobson, a Canadian YouTube creator, recently achieved the 10 million subscriber mark milestone for a good reason. Hobson, who has a degree in engineering, brings device concepts from make-believe worlds to real life with his team’s help.  In an interview, Hobson revealed how he makes science even more cold-blooded than how people […]

Date: January 20, 2021 / Author: Joy P
Categories: YouTube,

It is undeniable that people are turning to YouTube as they spend more time inside their homes due to the global COVID-19 pandemic. Most people use YouTube to listen to songs, their favorite podcasts, or a virtual concert of their favorite band. For this reason, it is important for content creators on YouTube to keep […]

Date: January 13, 2021 / Author: Joy P
Categories: YouTube,

The year 2021 has already begun. For this reason, businesses must be able to make their marketing tactics better. Now that there is a global COVID-19 pandemic, there has been a significant increase in views of video and webinar content. This is according to the survey data released by PathFactory. Notably, PathFactory is leading the […]

Date: January 6, 2021 / Author: Joy P
Categories: Tips,

Now is the age of digital video. People spend more time at home, so they look for things that can entertain them. This is the reason why fresh content is at an all-time high. Needless to say, the shift from linear to digital video is increasing. Particularly on YouTube, more than two billion people around […]

Date: December 31, 2020 / Author: Joy P
Categories: Tips,

Creating and managing your own YouTube channel may seem exciting and profitable. Of course, the same goes for making and publishing engaging videos for your subscribers. However, apart from innovation and creativity, having your own YouTube channel will require loads of hard work. Imagine the videos that you worked hard to make not getting the […]

Date: December 17, 2020 / Author: Joy P
Categories: News,

The video-sharing giant YouTube updates its Terms of Service from time to time. This is to make sure that those terms are clear and are easy to understand. In addition, YouTube wants to ensure that its Terms of Service are able to meet the needs of its partners, viewers, and advertisers.  Earlier in November, the […]

Date: December 9, 2020 / Author: Joy P
Categories: YouTube,

Google owns the largest video-sharing platform YouTube. In addition, the giant search engine also owns Google Play Music.  Google Play Music was very popular back then. However, because of the emergence of music streaming platforms such as Apple Music, Spotify, iTunes, and SoundCloud, Google Play Music slowly lost its users. All music needs marketing, and […]

Date: December 3, 2020 / Author: Joy P
Categories: YouTube,

As the digital world is becoming accessible, more people are looking for a digital option for their traditional entertainment. The reason why National Football League Network expanded a new channel for YouTube TV. Back in August, NFL announced its partnership and agreement with Amazon for the digital Live streaming of “Thursday Night Football.” They also […]